Syllabus Professional Communication and Ethics - (BE03000051) Total Credits = TH/30 Assessment Pattern and Marks Total Marks Theory Tutorial / Practical ESE (E) PA (M) PA / (I) TW / SL (I) ESE (V) 02 70 30 20 0 50 170 Unit No. Content 1. Professional Communication : · Fundamentals of Communication : Definition, concept and models (Linear Model, Shannon and Weaver Model). · Characteristics of Language. · Levels of Communication : Intrapersonal, Interpersonal, Extra personal, Organizational, Mass, Cultural Communication. · Flow of Communication. · Barriers of Communication. · Nonverbal Communication : Kinesics, Proxemics, Paralinguistic features, Chronemics, Haptics, Olfactics, Oculesics. (Chapter - 1) 2. Professional Documentation : · Business Letter Writing (Inquiry, Reply, Order, Complaint, Adjustment, Sales, Requesting purchase on Credit, Accepting or Rejecting the Credit request). · Memo writing as an internal organizational Communication. · Report Writing ( Memo format, Letter format). · Preparing Agenda, Notice and Minutes of Formal Meeting. · Email Writing. · Professional Resume writing. · Technical Proposal (Solicited / Unsolicited). · Technical Description. Note*Only practical and application type questions shall be asked from this unit. (Chapter - 2) 3. Advanced Public Speaking Skills : 1. Presentation : · Organizing Professional Presentations : Structuring the speech effectively, Outlining key points, Developing compelling introductions and conclusions. · Delivery Techniques : Extemporaneous, Memorization, Impromptu, Manuscript. · Using Presentation Aids : Integrating presentation aids into speeches, Designing effective presentation aids. 2. Public Speaking : · Mediated public speaking. · Informative speaking. · Persuasive speaking and methods of persuasion. · Special occasion speaking. · Motivational Speaking. 3. Interview Skills : · Objectives of interviews. · Types of interviews (telephonic, face-to-face - campus and on-site). · Stages of job interviews. 4. Group Discussions : · Organizational Group Discussions (Nominal, Delphi, brainstorming). · Group discussions as part of the selection process. 5. Group Communication : · Meetings, Conferences, Symposia and Seminars. (Chapter - 3) 4. Professional Etiquette : Essential Guidelines (Requirements, Dos & Don'ts) : · Concept of Social Manners, Morals and Etiquette. · Etiquette for Small Talks. · Workplace Etiquette. · Mobile Etiquette. · Internet & Social Media Etiquette. · Etiquette for Foreign Business Trip. · Etiquette for the Visit of Foreign Counterpart. (Chapter - 4) 5. People Skills for Professional Communication : · Time Management. · Stress Management. · Respecting Privacy. · Learning to Say ‘No’. · Team Building. · SWOT Analysis. · Creative and Critical thinking. · Physical Quotient, Intelligence Quotient, Emotional Quotient, Spiritual Quotient. (Chapter - 5) 6. Professional Ethics : · Concept of Ethics. · Importance of Ethics in Life. · Principles of Ethics. · Engineering Ethics. · Understanding and Resolving Ethical Dilemmas. · Corporate Social Responsibility (CSR). (Chapter - 6)
